A New Spin in Affiliate Marketing
Thursday, August 21st, 2008I got an email from someone I know recently that caught me by surprise. When you know someone in a particular setting and then come across them in an entirely different one it can catch you off guard. This person is someone I know through my children’s weekend religious school. But it turns out she’s a Marketing person and recently launched a new Affiliate Marketing website. It’s an interesting concept and one that might be worth your attention. The site is FrumUs.com. Note the slightly odd spelling of “from.” I guess the correct spelling domain wasn’t available.
In any event, the site allows people who are giving a group gift to collect money from everyone, online, and then make a purchase from the sites associated merchants. There is no cost for pulling this together though FromUs earns the affiliate commissions the purchases generate. But that’s a small fee to pay to avoid the hassle of trying to collect money from all the parents of kids on your child’s sports team etc.
Whether the site takes off or not will really come down to users - will enough find the site on its own to drive real business? Acquiring customers for a site like this will not be easy. Stay tuned and if you check out the site, let us know what you think.